AMK Enterprises is excited to add a new member to our brand family! A big welcome to Wildhorn Outfitters sitting alongside our other great brands including Goal Zero and Klymit.
Having water sports, beach and hiking trail products, Wildhorn Outfitters are the perfect match to complement our other brands. The Seaview 180ᵒ Full Face Snorkel Mask, Outpost Hammock and TerraLite Portable Camping Chair are just a few of the Wildhorn products which AMK is excited to share with Australia.
Their innovative Seaview 180ᵒ Full Face Snorkel Mask has reimagined the traditional snorkel mask which eases the snorkelling experience with anti-fog, anti-leak and sand-proof capabilities in one compact design.
The Outpost Hammock comes in a single (I) or double size (II) and uses a suspension system to remove the hassle of knots and loop adjustments. Using a steel cinch buckle and Amsteel anchor rope, the Outpost Hammock is easy to hang and even easier to pack up with its attached compression stuff sack.
And their TerraLite Portable Camping Chair is the perfect outdoor chair. With a weight capacity of up to 160kg the TerraLite Portable Camping Chair and its innovate Terragrip feet will stop you and the chair from sinking into any sand or mud for a better camping experience.
After the successful soft launch for Wildhorn Outfitters at Outdoor Retailer Australia 2017 on the AMK Stand. It’s hard to believe the official Spring launch is finally here, ready to rock ‘n’ roll for summer, and AMK and Wildhorn have been working together since earlier this year.
AMK Enterprises is able to take orders on the full range of products for retailers in Australia and New Zealand. If you are interested in any of the Wildhorn Outfitters products feel free to contact us here or on 07 3245 6190.
This week the AMK and Goal Zero Australia HQ was taken over by QCA Griffith art students to complete an assessment piece for their summer elective entitled The Street. After three days of painting the 9m wall mural, Adventure Anywhere, was completed to help transform a blank wall into an artistic masterpiece!
The life-size mural features native scribbly gums and vibrant pops of colour depicting adventure activities, from camping to rock climbing and kayaking. The mural design has been created from the student’s interpretation of what both AMK and Goal Zero Australia brands encompass as the fabric of our brand framework. This artwork allows us to create an mindful office for workers and will add energy to our casual meeting space when customers, clients and retailers come to visit our Capalaba office.
This course was led by QCA Lecturer Simon Degroot. He said the goal of The Street was to broaden the student’s art making experiences by encouraging team work and community engagement.
“These students come from a range of disciplines and experience levels,” he said.
This summer elective is also a great way for the art students to have commercial experience and work with a business to develop a concept that has both artistic merit and meet the brief of the client. It was fantastic to work with the students to achieve this outcome and the finished mural has exceeded our expectations taking our office to the next level. This mural marks the start of our office renovations that will be taking place in the first quarter of 2017.
It was an absolute pleasure to have the students in our office for three days to share their energy and enthusiasm and really leave their mark at our HQ. This mural also comes at a pivotal time of growth for AMK and will be symbolic as we enter 2017 with some pretty big ambitions. A BIG thank you to Simon and all of the students involved for creating a piece of art that is beyond what we could have ever imagined!
Our National Sales Manager, Michael, spent the evening with Rays Outdoors in Majura Park, NSW to carry out some very exciting training on our range of Goal Zero and Klymit products. The night involved testing out some sleeping mats, perhaps with a few heads nodding off, not because the night was boring but because the v chambers on a Klymit mat are just way to comfy. Once the post-work naps were over it was then time to play with Goal Zero gadgets, test lighting and charge various devices.
It was a pleasure spending some time with the staff at Rays to show off our exclusive AMK product lineup. However, to make the training exciting, we kept things interactive and had some fun, enter Kahoot! If you haven’t used this web-based software, it allows you to build real-time quiz for participants to enter through their phone… Think fast finger on hot seat…. let the competition begin, because some Goal Zero gear is up for grabs! It’s game on!
Over the coming months, we will be conducting training within all the Rays Outdoors stores to get the staff up to speed with our latest products, and we love meeting the teams at each of the individual stores. We have also just started rolling out this type of training with all our retailers, so if you would like to be one of the first few retailers to be apart of our new interactive training please contact your area manager or call us on 07 3245 6190. Because trained staff, are happy staff, and happy staff sell more product! Staff also love winning Goal Zero chargers, just saying!
So, how the story starts, it starts with a wife called Merolyn and a husband named Bryce….Over the last weekend Merolyn placed a surprise order for her husbands birthday in the coming week with Action Gear Australia, one of our retailers for Goal Zero. She was looking for something that would totally surprise him and knock his socks off, and Goal Zero portable solar power was the perfect gift.
Action Gear sent through an email for a usual order it went something like this, “May I please order have a Yeti 400 and Nomad 20 and it needs to be in Cairns for a birthday present on Friday.” Our first thoughts, were a little mixed, we didn’t want to disappoint, but presently we have a few out of stock issues, whilst not ideal, we are not the only business in the world to be faced with the problem of running out of popular products. When stuff happens beyond your control you just need to try and do your best in the meantime and make things work to the best of your ability, that’s life. We wrote back with a standard, “We can supply you a Nomad 20, but unfortunately the Yeti 400 is such a popular and amazing product we are out of stock for the next two-three weeks, sadly it won’t make it in time for Bryce’s birthday.” We felt bad we couldn’t deliver, but sometimes you just need to be patient and wait, the Yeti’s are coming! We promise!
Fast-forward to Friday 14th October, and sometimes the universe just makes way for Birthday wishes to come true. If we rewind a few months back, we had a truck deliver some Yeti’s and a few Yeti 400’s boxes were damaged and then moved to a separate part of our warehouse. The Yeti’s were still perfect inside and working as per normal, but the boxes had a few dents. We moved on the other Yeti’s, but we forgot we actually had one left! A day after we received the email from Action Gear, our warehouse had a spring clean and in due course we stumbled across the last Yeti we had, we knew it was destined for Bryce, the timing was meant to be. However, by this stage we have the problem of shipping the present to Cairns for the Friday birthday… Well, the story gets even better… Our director, Adrian, happened to be driving through Cairns on his birthday, so we knocked on the front door and said, “Hello Bryce, happy birthday from Action Gear and Goal Zero!”
And that’s the story of how Bryce got a Yeti for his birthday! Sometimes the universe just aligns perfectly.